Episode 174 – The 3 (or 4) phases of attracting a buyer
Today we’re talking about marketing in business sales, from leveraging existing contacts to targeted outreach and industry buyers.
Today we’re talking about marketing in business sales, from leveraging existing contacts to targeted outreach and industry buyers.
It’s important for buyers to know that sellers don’t always have all the answers or may sometimes respond in an unexpected way.
This episode is for business owners and aspiring entrepreneurs seeking to understand the intricacies of buying or selling a business.
Business challenges make us insert a period of reflection when we’re emotionally triggered, which helps to mitigate and inform our reaction.
In this episode, we discuss the risks and pitfalls of attempting to sell your business without professional guidance.